Monday, June 24, 2013

Small Business Spotlight: Biracial Boutique LLC

1. What is your name and the name of your Business?

My name is Rae Tucker and my business is Biracial Boutique, LLC

2. Where is your business located?


3. Business' Website:

4. Are you the owner?

I am the founding and currently sole member/President.

5.  Briefly tell us about your business:

Biracial Boutique, LLC is an online retailer specializing in toys/games, books, hair care products, art supplies, and other related products for biracial and multiracial children and families.

Samples of some of the items carried:

New books that are coming soon:

6.  How did you come to be in this line of work?

I am the proud mother of 2 biracial children: a school aged girl and a baby boy.  I know firsthand the difficulties in finding hair products for my daughter’s fine textured but super curly hair.  

It’s almost impossible to find art supplies like crayons or markers that represent actual children’s faces because brown black and peach just don’t cut it.  Dolls are almost always one extreme or the other; I have never seen a doll resembling a biracial person in a store. 

I know many other families with biracial and multiracial children through birth, adoption, or marriage and all have expressed the same frustrations as my family.  I wanted to be able to provide a one-stop-shop for these types of items to help families and children to be able to teach about self-identity, diversity, and understanding.

7. How long have you been doing this?

Just starting out, the site went live June 1, 2013!

8. Who would benefit from your product?

The people who would benefit from my products would mainly be families who have biracial or multiracial children due to birth, transracial adoption or fostering, or through marriage / step-parenting.  People purchasing gifts for families in these categories would also benefit. I may offer a gift registry in the future if it becomes something my customers want.

9. How can our fans place their order or contact you?

All are welcome to visit to place an order or send us a message.  They can also feel free to enter reviews for products they are familiar with and come back in the future to review any of their purchases.  If they want to reach me directly, my email is  I can be reached by phone at 404-981-6482, but email is generally faster. 

10. Any current specials or event you want to share with our fans?

Through the end of June I am offering a Grand Opening sale.  Shoppers can use the coupon code GrandOpening2013 for a 10% discount on orders over $50.